• How Food Delivery Apps Influence Consumers And Drive Conversions

    Host Peggy Anne Salz continues her tour of Mobile Heroes and UA experts with Marco Esposito and Faisal Hammad, International Mobile Marketing Managers at Delivery Hero, who take her on a candid and constructive deep-dive into into the creatives and conversations they use to target and retarget people who may only be intending to order meals. They also discuss their relationship with each other and how they recommend app marketers and UA managers build strong ties with ad partners based on trust. Original Air Date: June 14, 2017
  • Innovative Techniques That Focus on One Goal

    Tim is joined by Matt Stormoen from Pure Focus. Matt's company creates and executes digital strategies that engage customers with a consistent brand message across multiple devices and platforms through innovative techniques that focus on one goal; maximizing digital ROI. They speak about Matt's first job at a startup in California called people search. They also talk about pointers to execute his job properly, and common misconceptions about work in his field. Original Air Date: June 13, 2017
  • Branding For the People

    Re Perez Joins Dush on todays episode of Entrepreneur Effect. Re Perez is a seasoned Brand Consultant, with a Fortune 500 background at top global brand consultancies including Interbrand and Siegel+Gale. Since 2011, his agency BRANDING FOR THE PEOPLE, has delivered Fortune 500-level branding to thousands of entrepreneurs across 45+ different industries around the world — from start-ups, Inc. 5000 fastest growing companies, and established multi million-dollar businesses. He has a proven track record for helping his clients double, triple and quadruple their business. Original Air Date: June 12, 2017
  • Knowledge Graph Discussions, Local Tests in the Wild, & Questions from the Community

    Hosts Ross and John review Google UI tests found in the wild, a blackhat SEO tip, John’s foray into buying a home assistant, and we answer three questions from the SEO 101 community. Original Air Date: June 12, 2017
  • Best Blog Resources

    How important is it to raise your head up from your startup and read blogs regularly? Very important. A breadth of sources gives you a better perspective on what is going on inside -- and outside -- your industry. Your company does not sit in a vacuum. It thrives or dies on stage with many characters, actions, and plot lines. You are NOT the author; you are only the player for your small part -- and only for a short time. If you want to be a leader, you have a much better shot at success if you know what’s going on. Hear how to manage the ‘daily deluge of opportunity’ that arrives in your inbox. Original Air Date: June 12, 2017

  • How to Create a Life Travelling the World, with Sponsored Travel (FREE Hotels Sightseeing, Transport, and Food), with Daddy Blogger, Ricky Shetty (ep.465)

    James discusses How to Create a Life Travelling the World, with Sponsored Travel (FREE Hotels Sightseeing, Transport, and Food), with Daddy Blogger, Ricky Shetty. We learn about the #DaddyBloggerWorldTour on Tuesday, Dec 6, 2016 and has been documenting each and every day of our travels on his DaddyBlogger.com website. Original Air Date: June 8, 2017
  • Tynan and Christensen on Uber in Crisis

    Tynan and Christensen on Uber in Crisis Our frequent guests Dan Tynan and Brenda Christensen are back to talk about Uber in Crisis. Dan (@tynanwrites) is an award-winning tech journalist and former Editor-in-Chief o Yahoo Tech. Brenda (@brendachrist) is a tech veteran and President of Stellar Public Relations, a world leader in public Original Air Date: June 7, 2017
  • Creatives, Campaigns And Connecting With Millennials

    Host Peggy Anne Salz catches up with Sami Khan, Senior Director of Marketing at Acorns - a micro-investing company changing customer behavior around financial planning and savings - to discuss creatives, campaigns and calls-to-action that get the attention - and the respect - of Millennials. Sami lifts the lid on the approaches that allowed him to scale using Facebook app install ads and reviews what marketers need to know about platforms, including Snapchat and Pinterest, to leave a lasting impression that encourages lasting loyalty. Original Air Date: June 7, 2017
  • Unlocking Possibilities for Ambitious Brands

    Today on Fjorgecast Tim is joined by Leigh Dow about her boutique marketing agency, 48 West Agency. Everything they do is about unlocking possibilities for ambitious brands. The leaders of the new school trust 48 West to build their brand and create value. They enjoy a reputation for delivering creative PR and Communications campaigns for some of the world’s most ambitious and innovative companies. Leigh discusses how she started in politics and then transitioned her career into a PR and Marketing career. Tim also asks for pointers on how to do her type of work effectively and some common myths or misconceptions about work in that field. Original Air Date: June 6, 2017
  • Bad Ass Your Brand and Turn Expertise into Profit

    Dush is joined by entrepreneur, speaker and writer Pia Silva (partner and brand strategist at Worstofall Design) the author BADASS YOUR BRAND:The Impatient Entrepreneur's Guide to Turning Expertise into Profit. Pia works with people and their brand! More specifically helping people find their brand and making it work for them as well as how much someone should be charging for their services. Pia is absolutely brilliant and her book is a must read for anyone and everyone. Also, her first chapter is on her website FOR FREE! Original Air Date: June 5, 2017
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