• David Szetela

    David is VP of Search Marketing Operations for digital agency Bruce Clay, Inc., and is one of the world’s best-known experts in online advertising.  A former Apple Computer executive and serial entrepreneur, David’s career has been dedicated to helping companies of all sizes maximize revenue and profit. His two books on PPC advertising have helped train a generation of marketers. His articles on PPC advertising have been published in MediaPost, Search Engine Watch, Search Engine Land and MarketingSherpa. David is a frequent speaker at Search and Advertising industry events like Search Engine Strategies, SMX, Pubcon and ad:tech. He was recently voted one of the top 25 PPC Experts by PPC Hero for the third year in a row.

  • Insights and Analytics on Advertising

    Original Air Date: April 20, 2017

  • Creating Comprehensive Reports for Clients

    Original Air Date: April 6, 2017

  • Google Adwords If-Function Ad Advantages for Users

    Original Air Date: March 16, 2017

  • SMX West San Jose 2017 Preview with Ginny Marvin.

    Original Air Date: March 2, 2017

  • Bold 2017 PPC Predictions

    Original Air Date: January 5, 2017

  • Re-Evaluating Your AdWords Account Structure

    Original Air Date: December 8, 2016

  • Getting PPC Ready for the Holidays

    Original Air Date: November 24, 2016

  • Common Mistakes Made in Ecommerce and PPC

    Original Air Date: November 10, 2016

  • The Most Important Conversion Rate Optimization Metric

    Original Air Date: October 20, 2016

  • Setting Up and Using Google Shopping Campaigns

    Original Air Date: October 13, 2016

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