Your Trade Secrets and Social Media with Paul I. Menes
Original Air Date: May 17, 2017
With the growing influence of social media, many companies are encouraging their employees to maximize their use of social media to connect with potential clients and diversify their marketing efforts. However, the employees’ frequent use of these social media platforms can compromise intellectual property assets, especially trade secrets. Thus, it is essential for companies to establish robust policies and procedures to protect proprietary information and avoid possible legal risks.