Building Successful In-House SEO Strategy; Google Makes 100 Million Dollars Daily in Paid Search
Original Air Date: November 1, 2012
Building Successful in-house SEO strategy as AOL Director of SEO Simon Heseltine and Covario Senior SEO Strategist Dave Rohrer,join SEW Weekly in our first episode. Both are speaking on the Successful In-House SEO panel at SES Chicago in November and they share their experience building successful in-house SEO strategy. Thom and Miranda discuss
- Google Makes Over 100 Million Dollars a Day in Paid Search
- Paid Search growth continues slowing, ROI improves
- Facebook site scraping
- Google Adwords policy updates
- Twitter testing Like and Star buttons.