January 3, 2017
Cranberry Radio Showcases Paid Digital Marketing Procedures & Best Practices on PPC 101
It is essential to understand the ins and outs of PPC (pay per click advertising) and other types of paid digital marketing before throwing a bunch of money at it, which is why Cranberry Radio is proud to announce the debut of PPC 101. The premier episode airs Wednesday January 4th on air and on demand on Cranberry.FM.
Hosts David Ogletree and Amber Turrill-Gomez will teach you the basics of pay per click and other types of paid digital marketing and provide weekly tips as well as cover news about the industry. Plus, they will feature guests and experts that know about pay-per-click from a plethora of paid marketing platforms.
David has worked in search marketing since 2003. Working on hundreds of different websites from service based companies to ecommerce website to niche social networks, from helping companies earn top search engine rankings for competitive keywords to reducing marketing costs and increasing conversions to increase sales and memberships. David is the founder of WME Training, an AdWords training company that also provides AdWords management as well as web design and SEO.
Amber is a fellow internet marketing veteran specializing in SEO, PPC, Email marketing, Affiliate marketing, Social Media, Design, Wordpress integration, and marketing consulting. She has been a speaker for the Retail Print Music Dealers Association (RPMDA), and has created workshops and webinars for the Recording Academy and web hosting company Brainhost. She is currently working as Funnel Engineer at WhiteCoat Digital.
Regarding the premiere of the show, Ogletree said, “I really admire what the hosts on Cranberry Radio are doing and I’m excited to be a part of this. The landscape of PPC is always changing and it’s exciting to be bringing some more information to the mix for beginners.”
“Dave is a ninja and I’m excited to be part of this opportunity. I think a strong beginning is the foundation for successful advertising campaigns and successful careers across the board.” says Turrill
New episodes of ‘PPC 101’ are published Wednesdays on Cranberry.Radio beginning January 4th on Cranberry.FM. All Cranberry Radio programs are available in podcast format through all major podcast portals (including iHeartRadio, iTunes, SoundCloud and Stitcher)