• Phil Barrett, Senior Vice President & GM at Purch

     Today on Mobile Presence Peggy Anne Salz and Shahab Zagari are joined by Phil Barrett, Senior Vice President & GM at Purch where he leads the Marketing & Shopper Services teams. By way of background Phil is a Digital Marketing and eCommerce Executive with experience managing cross-channel programs where he has helped companies and brands use technology and new media to drive measurable results across the marketing mix. Purch is a really interesting and busy company because all their activity and acquisitions have been focused at equipping consumers with information as they seek to research, find and buy the products that are best for them. Original Air Date: August 31, 2016

  • How to Choose a Domain Name

     There’s so much to consider when it comes to choosing a domain name. Whether you’re rebranding your site or just getting started, this show has the tips you need to create a domain name that will please users and search engines alike. Listen in as Bruce Clay, Duane Forrester, Virginia Nussey and Kristi Kellogg discuss what makes and breaks a domain name. In the second half of the show, they’ll discuss how brands like Coca-Cola and Chevy are leveraging emojis to get better engagement on social media. Original Air Date: August 31, 2016

  • Creating Relationships Built on Respect

     Creating relationships built on respect as Maria Reitan speaks with Mike Domitrz, the Author of May I Kiss You and the Founder of the Date Safe Project. Original Air Date: August 30, 2016

    Be the Host of Your Own Radio Show

    Do you have what it takes to change the world? We are looking for great show hosts. We produce, edit and promote your show for you. You just show up and interview interesting people or talk about interesting topics. Learn how you can host your own radio show.

  • Bing: Testing Site Name Only With No URL in Results; So You Want to Do International Marketing​;

    Bing: Testing Site Name Only With No URL in Results, plus Frank Watson on So You Want to Do International Marketing. Original Air Date: August 30, 2016

  • Making You a Better CEO’; How to Avoid the Chasm of Micromanagement

     How abundant thinking makes you a better CEO as Anne and Gillian look at the work of Bay Area executive coach Katia Verresen and what she calls the remarkable advantage of abundant thinking. Plus, Anne and Gillian explain how to avoid the chasm of micromanagement in your start up. Original Air Date: August 29, 2016

  • ​Google Cracking Down on Interstitials on Mobile Pages.

     ​Google cracking down on interstitials on mobile pages. Yelp is not happy. Crackdown starts in January. Google listed three types of interstitials that “would not be affected by the new signal” if “used responsibly.” Original Air Date: August 25, 2016

    Be the Host of Your Own Radio Show

    Do you have what it takes to change the world? We are looking for great show hosts. We produce, edit and promote your show for you. You just show up and interview interesting people or talk about interesting topics. Learn how you can host your own radio show.

  • Keyword Planner Throttles Low Spenders, AMP, and Mobile-Friendly News as well as Questions Answered from the Community

     Ross and his guest co-host Scott Van Achte discuss Google’s throttling of keyword planner data for low-paying advertisers, HireMoz.com, dropping the “mobile-friendly” in search results, AMP for e-commerce, a few questions from our community, and much more. Original Air Date: August 25, 2016

  • PAD 2.0: 8 Creative Ways to Repurpose Your Most Successful Content (Episode 435)

     PAD 2.0: 8 Creative ways to re-purpose your most successful content not only to rank but to convert them into actual customers. James and Arlene elaborate on this powerful technique through offering up solid high quality articles to their affiliates with links already embedded in the content. These links began to attract search engine attention and it has served their business well since. Original Air Date: August 25, 2016

  • “Disrupted” With Dan Lyons

     Dan Lyons is the author of the bestseller Disrupted: My Misadventure in the Startup Bubble which the Los Angeles Times called “the best book about Silicon Valley today.” Dan is a novelist, journalist, and worked for two seasons as a screenwriter on the HBO comedy series, Silicon Valley. Previously Dan was editor of ReadWrite; technology editor at Newsweek; and a technology reporter at Forbes. In 2006, Dan created The Secret Diary of Steve Jobs, a blog that evolved into a novel and a cable TV comedy show, Icon, which never made it into production but led to his work on Silicon Valley. Original Air Date: August 24, 2016

    Be the Host of Your Own Radio Show

    Do you have what it takes to change the world? We are looking for great show hosts. We produce, edit and promote your show for you. You just show up and interview interesting people or talk about interesting topics. Learn how you can host your own radio show.

  • Lessons Digital Marketers can Learn from Amazon

     Black Friday is 90 days away. Are you ready for the holiday retail season? Bruce Clay, Duane Forrester, Kristi Kellogg and Virginia Nussey discuss seasonal marketing strategies — specifically, they’ll look at what unparalleled retail powerhouse Amazon does to retain customers, and how brands and businesses can wield those strategies for themselves. You’ll also hear all the latest news on the Google AdWords Keyword Planner. Google recently changed the Keyword Planner to display only ranges of numbers, rather than specific search volumes, for AdWords accounts that have “low spend” or have made “too many” calls on the Keyword Planner’s API. Original Air Date: August 24, 2016
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